A visitor was asking Toll Bros. CEO Douglas Yearley about the location of property in another state.
Instead of trying to describe it, Yearley called to his assistant and asked her to get Google Earth up and running in the conference room where he and the visitor were sitting.
In an instant, Yearley was able to click his mouse a couple of times, and the location, including a tennis court, was clearly in view – yet another example of how technology has transformed, and continues to change, the way builders and real estate agents do business day to day.
Obviously, as marketing director George Polgar of Local Development Co. in Northern Liberties emphasized, finding and acquiring locations for residential, commercial and industrial development “still requires a street-level knowledge of places where growth is likely.”
Polgar said his firm has experienced property specialists “who cruise the streets of target neighborhoods identifying potential development sites. These decisions are based on the usual real estate criteria of location, size, context and environment.”
But tech tools can offer companies such as Horsham-based Toll Bros. an almost grounded view of properties from far away. Read full article HERE